Concept, design and direction for Renault's "Life Designed" Windows 8 Ad-in-App experience. Based experience and interaction off of Renaults design philosophy petals of life by engaging consumers with beautiful photography, dynamic animations and unique gestures.
Prototype created to leverage new touch capabilities within a msn.com billboard ad format. The design was created to expand upon and leverage Star Trek’s iconic brand. I wanted the user to feel like they were using futuristic touch screen elements while learning about the new movie release.